Why leads cost vary
What you pay for
EasyGo PRO is a creator of a platform technology, our first objective is to help you get in front of lots of customers looking for business like yours. We don’t charge for this. You only pay for leads — customers who’ve seen what you offer and have decided to reach out to you.
what’s a lead?
A customer who contacts you for the first time by:
- Calling you
- Booking an appointment
Respond quick and professional, don’t think twice it’s your time! Customers like pros that not only show interest but prove they’re the right pros to do the job
What affects cost
You pay a different amount for each lead based on high demand or more/less valuable. The exact cost varies based on things like:
- Type of job
- Size of job
- Number of pros available
- How serious the customer is
Leads for bigger jobs will generally cost more and leads for smaller jobs will generally cost less. If we don’t have enough pros in a market to meet customer needs, you might get the lead for free.
We always want to be fair and want you to pay for the value you’re getting, so we’re constantly evaluating and adjusting the cost of leads to make them more fair.
When you pay
Depends on your preferences and the lead itself.
When a customer from the platform reach out to you about a service you were promoted for, you automatically pay for the lead. Any other leads, you pay if you accept the lead.
|When you’re promoted||When you’re not promoted||When you express interest from the Jobs tab|
|You pay automatically for leads that match your preferences, whether you reply or not||You only pay if you accept the lead||You only pay if the customer reaches out to you|
|You get 20% off those leads||You pay full price for the lead||You pay full price for the lead|
You only pay for these leads if the customer reaches out to you.
Pros get full control of how much he spend, and setting a budget is the best way to control how many leads you get each week. You’ll never spend more than the budget you set for the week, but you may spend less if you don’t use your full budget.
While you may not win every single job, our goal is for you to earn enough from the jobs you win that it’s worth it for you to continue using Thumbtack. Remember, you only pay for the initial lead — there’s no charge for any follow-up chats, jobs, or referrals from that customer. And you never pay for subscriptions, commission, or window-shoppers.