Tips for writing great quotes
To ensure you are successful and able to make the most from each quote, we have created four principles to creating great quotes.
Personalization
This is your first impression. Address the customer by name to personalize your response. Show them you know what they need by addressing specific details that were mentioned in their request and share some insights to let them know you’ll provide a quality service that is based on their expectations and needs.
Professionalism
Customers need to know why they should hire you. Tell them why you are the best by sharing your expertise on the subject. Be sure to use correct grammar and spelling in your message. In a customer survey, we found that customers link level of professionalism directly to correct grammar and spelling in their quotes.
Price
In your quote, you can include a price or you can choose to request more information. Either way, give a detailed explanation of what is and what is not included in your price. If you quote a price, tell them why you choose that price and be specific. If you need more information, ask the customer-specific questions so that they know what information you need.